Subshrub to c. 1 m high or more. Young stems softly covered with dense, closely appressed, stellate hairs. Leaves alternate; lamina broadly ovate, 3–9 cm long, 2.5–7 cm wide, cordate, slightly irregularly serrate, densely appressed stellate-hairy below, becoming almost glabrous above; petiole 2–8 cm long. Flowers solitary; pedicels 5–15 mm long. Calyx 5–10 mm long, densely stellate-hairy, lobed to c. half way. Petals shorter than calyx, yellow. Staminal column exserted, c. twice length of calyx. Mericarps (fide Endlicher 1833: 75) 20, pilose, 3-seeded.
Planted on Norfolk Island and used in rehabilitation works (Director of National Parks 2010: 76). Abutilon julianae features on a Norfolk Island postage stamp issued 24 June 2011 as part of a commemorative series for the 25th anniversary of Norfolk Island National Park. It also appears on a Norfolk Island postage stamp in a series of stamps featuring Phillip Island flowers issued in 2002.