Shrub to 1.5 m, without lignotuber. Stems tomentose and hirsute. Leaves: petiole 5-10 mm long, flat, tomentose; lamina cuneate, 4.5-7.5 cm long, 2-3.5 cm wide, truncate, shortly mucronate, ±glaucous, rusty-hirsute, glabrescent except in pits in lower surface; margins deeply serrate, thickened but flat to gently recurved; lobes 6-13 each side, narrowly triangular with subulate pungent tips, with apical lobes directed upwards. Inflorescence on short leafy branchlet; involucral bracts broadly linear, tapering, acute, silky; outermost bracts recurved and ±glabrescent, pale rusty; inner bracts 12-18 mm long; flowers c. 80-110 per head. Perianth 28-34 mm long, pale yellow, hirsute; limb 2.5-3.2 mm long, keeled, glabrous. Pistil 30-35 mm long, cream, glabrous; pollen presenter slightly thickened, 1.2-1.7 mm long, smooth, cream. Follicles ovoid, 7 mm long, shortly pubescent, with margins densely long-hirsute.