Helichrysum incarnatum Dc.

Bushy half-shrub ±100-200 mm high, branching from the base and woody there, branches often simple or subsimple, branching only above into the compound inflorescence, thinly greyish-white woolly, leafy, leaves often with dwarf axillary shoots, these sometimes terminating in a solitary head. Leaves mostly 12-20 x 3-5 mm, diminishing in size upwards, subspathulate, uppermost lanceolate or oblong, apex obtuse to subacute, mucronate, base broad, half-clasping, sometimes auriculate, margins often slightly crisped, both surfaces greyish-white woolly. Heads ±5 x 4 mm, turbinate-campanulate, 2 or 3 together at the tips of the branchlets, these arranged in a large leafy corymbose panicle. Involucral bracts in ±6 series, graded, imbricate, all lanceolate, acute, outer somewhat woolly on the backs below, tips membranous, light golden-brown sometimes suffused pink, acute, not squarrose, becoming opaque inwards, pink to light scarlet, innermost sometimes whitish, overtopping flowers, radiating. Receptacle scarcely honeycombed. Flowers 27-48, 4-8 female, 21-44 homogamous. Achenes not seen, ovaries with myxogenic duplex hairs. Pappus bristles many, equalling corolla, scabrid, bases not cohering.