Shrubs 0.6-1.5 m, much branched. Branches grayish brown, glabrescent; branchlets brown, densely glandular tomentulose. Petiole 1-4 mm, densely tomentulose, glandular; leaf blade lanceolate to oblanceolate, 0.8-1.5 cm × 5-7 mm, papery, adaxially densely tomentulose, papillate glandular, abaxially gray, densely floccose-tomentose, yellowish glandular, base broadly cuneate to ± truncate, abruptly attenuate, margin entire to obscurely few dentate above middle, apex acute to rounded, lateral veins 3-5-paired. Cymes axillary, shorter than floral leaves, pedunculate, 3-5-flowered; peduncle densely glandular, tomentulose; upper floral leaves gradually smaller, narrower. Pedicel 1-3 mm, densely glandular, tomentulose. Calyx campanulate, ca. 4 mm, densely glandular tomentose, 10-veined; teeth subequal, narrowly triangular, ca. 1/3 as long as calyx, apex acute; fruiting calyx tubular-campanulate, ca. 6 mm, conspicuously veined. Corolla purplish or yellowish white, ca. 7 mm, whitish puberulent outside; tube straight, ca. 3 mm. Stamens included. Style included. Nutlets dark brown, triquetrous, oblong, to 1.5 mm, glabrous. Fl. and fr. Aug-Oct.