A much branched shrub, 60 cm to 2 m high, in old plants often with a short, stout trunk. Stems when young densely covered with a mixture of long and short hairs. Leaves much dissected, up to 60 mm long, occasionally on old plants with a tendency for the ultimate segments to flatten and coalesce, densely covered with shaggy hairs when young, soon becoming glabrous, the apiculum small, pale. Peduncle 1-several at the tips of the branches, shorter than the spike, enveloped at the base by numerous linear-lanceolate bracts; white woolly with a mixture of long and short hairs, the bracts somewhat less woolly, more or less glabrous near the tips. Spike 40-90 mm long, 25-30 mm wide. Bracts subtending each partial inflorescence subulate to ovate-lanceolate at the base of the spike, becoming shorter and ovate towards the apex, acute or acuminate, densely woolly excepting at the tip in the lowermost, glabrous and bright pink within, all but the lowermost reflexing after the buds open. Floral bracts about one quarter the length of the mature bud, ovate, acuminate, densely covered with short woolly hairs, a few longer hairs near the tip. Perianth of the mature bud 13-15 mm long, slender, the claw white powdery owing to numerous short hairs, the limb with long stiff hairs, fewer on the posticous segment. Style with scanty hairs on the lower half; pollen presenter about 1 mm long, slightly wider than the style.
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Shrub to 2.5 m. Leaves dissected, to 60 mm long. Flower heads ± 14 mm long, in cylindrical spikes, purple, style thinly hairy below.