Sprawling subshrub forming mounds to c. 2 m high, densely appressed-woolly throughout. Leaves undivided, spathulate to oblanceolate, to c. 8 cm long, with l:w ratio c. 2–6; base attenuate; margin ± entire or distally crenulate or denticulate. Capitula 1–8 per branch; calycular bracteoles 3–6, 2–6 mm long, c. 1 mm wide; involucre 12–16 mm long, c. 10 mm diam.; bracts 20–22. Florets numerous; ligulate florets 12–22; ligule 15–30 mm long, 4‑veined, yellow. Achenes narrowly obloid, 4–7 mm long, pale brown, strongly ribbed, with papillose hairs forming broad bands. Pappus caducous, 10–15 mm long.
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