Shrubs, 1-3 m tall; branches terete, yellowish brown, densely adpressed ferruginous hirsute. Leaves opposite; petiole 3-10 mm, appressed yellowish brown pubescent; blade drying papery and reddish yellow, oblong-elliptic or ovate-elliptic, 5-16 × 2-5.8 cm, adaxially adpressed puberulent with pubescence denser along midrib, abaxially sparsely puberulent with pubescence denser along principal veins, base cuneate or acute, apex shortly caudate-acuminate or acute; secondary veins 6-12 pairs; stipules late deciduous to persistent, triangular, 3-5 mm, yellowish brown pubescent becoming glabrescent, cuspidate. Inflorescences congested-paniculate, narrowly pyramidal in outline, 5-10 × 3-8 cm, appressed ferruginous pubescent, tripartite and sessile or pedunculate; bracts leaflike or filiform. Flowers subsessile to shortly pedicellate. Calyx grayish white pilosulous or hirtellous; hypanthium portion subglobose, 0.8-1.2 mm; limb lobed nearly to base; lobes lanceolate to triangular, 0.7-1.2 mm. Corolla reddish white, slenderly funnelform, glabrous outside; tube 8.5-11 mm, sparsely white villous at middle inside; lobes oblong-ovate, 1.5-2 mm. Anthers linear-oblong, 1-1.7 mm, subsessile, partially exserted. Stigma 2-lobed, ca. 0.8 mm. Capsules not seen. Fl. Apr-Dec.