Shrubs, 1–2(–6) m tall; young shoots densely coarsely brown-strigose. Leaves all similar. Petiole 2–3 mm, densely strigose; leaf blade leathery, ovate, oblong-ovate or elliptic-ovate, 1–1.7 × 0.4–0.8 cm; base broadly cuneate; margin revolute and finely crenate; apex acuminate; both surfaces sparsely coarsely strigose. Inflorescence 3-or 4-flowered. Pedicel 0.5–0.7 cm, coarsely dark brown-strigose; calyx lobes ovate, small, ca. 1.5 mm, strigose, especially on the margin; corolla funnelform, pale purple-red, the upper lobe with dark purple flecks, 1–1.3 cm; tube to 5 mm, outer surface sparsely coarsely brown-strigose, inner surface puberulent; lobes spreading, ovate-oblong, outer surface coarsely strigose at base; apex obtuse or subrounded; stamens 5, subequal, 0.8–1.4 cm, exserted, filaments flat below, hairy; ovary ovoid, ca. 3 mm, densely coarsely shiny brown-strigose; style 1.5–1.8 cm, longer than stamens, glandular above, coarsely brown appressed setose below. Capsule ovate, coarsely strigose. Fl. Apr, fr. May–Jun.