Shrubs; branchlets short, shortly ferruginous spreading setose and glandular-setose. Spring and summer leaves different. Petiole 6–10 mm, indumentum as for branchlets; spring leaf blade ovate or elliptic to elliptic-ovate, 3.5–8.5 × 1.2–4.5 cm; base broadly cuneate or subrounded; apex subacute to slightly emarginate; abaxial surface densely yellow-brown woolly and ferruginous strigose; adaxial surface with scattered soft silvery hairs; summer leaves 2.2–3.0 cm, otherwise as for spring leaves. Inflorescence 12–14-flowered. Pedicel 0.9–1.3 cm, densely pale strigose; calyx cup-shaped; lobes triangular, small, coarsely strigose, apex acute; corolla tubular-funnelform, rose-pink to reddish purple, ca. 2.5 cm; lobes narrowly oblong or lanceolate-oblong, ca. 1.2 × 0.4 cm, margin shallowly undulate, apex shortly acuminate; stamens 5, unequal, 2.5–2.8 cm, longer than style, filaments glabrous; ovary ovoid, ca. 3 mm, densely strigose; style slender, ca. 2.3 cm, glabrous. Fl. May.